Next occasion a TV mark for an SUV comes on, watch closely. You'll become aware of that it's pretty much the same as SUV commercial of a decade ago. Images of a vehicle splash through a creek? Check. Images of mud splatter the body panels? Check. A forest setting, some boulders, some rocks? Check, check and check.
This is what SUVs are all concerning and forever have been about.
But in 2012, things have distorted. Fewer vehicles are strictly SUVs -- a designation for cabin vehicles built on truck frames. In its place, they are supplementary than likely crossovers, built on more refined unibody architecture. But automakers aren't trumpeting the vary in their marketing.